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allisonsousan@gmail.com  

Tel: 314-304-4729

 

 

 

 

 

 

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Blue Apron Strategic Campaign 

Over the course of 3 months, I worked on a project to rebrand Blue Apron thorough an integrated campaign to appeal to the 18-24-year-old target market. The campaign included a logo, print ad campaign, out of home Ad, TV commercial, and social strategy.

Print Ad Series 

Out Of Home Ad

TV Commercial 

Social Campaign

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